Expenses

The company's expenses.

The company Cripteracia Ltd. seeks to have the company's expenses reduced as much as possible to have more income distributed to important rubrics such as Investments, Reserves, I&D, and more so we can achieve our goals faster.

The company's major expenses are from employees. The company paid service also provides a monthly document that demonstrates the company estimative for income less expenses, interest, and taxes. Furthermore, it estimates how the results are distributed to achieve the company goals.

The company also avoids unnecessary debts. That is why the company doesn't have any debt except for necessary short-term borrowings from Gustavo Araújo. The project was almost fully financed by the company equity.

Advertising

There is also a significant expense in advertising to allow reach a greater audience.

The company has a graphic designer and a marketing manager that work together to optimize the company budget with efficient Facebook, Google, and Instagram ads.

Some examples of the company ads are (mostly are Portuguese):

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